going viral

Going Viral on Twitter

Let’s face it, if you create content for the Internet you’re secret untold desire was that it went viral. That’s because going viral is the ultimate goal of anyone wanting to get noticed. Phenomena like Psy’s Gangnam style (which recently hit over 2 billion views) or any of the many crazy/cute pet videos have made millions by going viral. When content goes viral it quickly circles the globe crossing all cultural practice and borders.

The thought of viral content immediately brings ...

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How to Rank Content Without Backlinks

Over the past 10 years, backlinks and a continued link building strategy has been emphasized as for the ranking of small and large websites alike. But, what about newly created websites or sites with little to no backlinks that seem to rise quickly in search results? Is there some secret “new” code that they’ve cracked? No, the answer is simple; their focus is on content marketing.

Content Still Wears the Crown

With regard to search engines, the more ...

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successful business

The Business of the Successful Mind


When someone is a success in business or life in general, observers want to know their secret. Although many make the mistake of wanting to copy that formula verbatim in hopes of achieving the same success, this rarely works for most people because we are all unique and complete with our own formula.

Copying someone else’s formula exactly may surely lead to disaster but there are common mindsets and ideals that can be followed closely to give birth ...

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hawaii web design

Content Marketing in 4 Steps

content marketing

Increased competition has made it tougher for businesses to score high quality projects. Today, clients are under more pressure to create results and can’t afford to take a gamble on creative services. A smart business owner needs these services, but they want to pay less, often times because they don’t know where to start and that can be pricey.

Content marketing is ...

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social media hawaii

Social Media: Bully or Lifesaver

social media hawaii

One theme seems to be uniform when I speak with clients about their small business needs and aspirations; technology is overwhelming. The Internet and social media have single-handedly changed the way we communicate and do business.

In 2007, I remember talking to clients about the need to create a strong online presence integrated with social media. No matter how many facts ...

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outsource social media

Should Small Business Owners Outsource Social Media Services?

Are you a business owner with a small team? Do you feel that your social media marketing activities take too much time? If you’ve nodded affirmatively, then it’s time to outsource professional services to do the job.

Many businesses don’t realize the value of outsourcing social media. If they find social media management time consuming, they would rather compromise and interact less on social pages ...

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