Why 88 Percent of Online Ads Are Ignored

online ads

Mega websites with loads of traffic might seem like the perfect place for online ads, but research shows this is totally false. Bigger isn’t always better and new research shows an increase in the number of people overlooking online ads while surfing the net and even ignoring them all together on some of the bigger websites out there.

New research shows a ...

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The Real Cost of Content Outsourcing

content outsourcing

The first thing many people think about when it comes to content outsourcing is how much will it cost me. One question that very few people ask is what it will cost them if they don’t outsource their content. To explore this question in depth, let’s take a look at how content outsourcing can help you decide whether it’s worth it ...

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The Social Media Marketing Dictionary of 121 Terms

The web today is like Lady GaGa’s presence, ever changing and always entertaining. It seems like every month there are new social media networks and websites that are forever changing the ways we do business and communicate with each other. Pinterest is just one of the latest social networks that have made a huge impact on the web.  Merriam-Webster Dictionary has even taken notice to some of the most used terms to its collection!

In an effort to keep ...

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web typography

History and Advancements in Web Typography

Throughout the web’s 20 year history, “web typography” and the “web” have never played well together. Although there have been major advancements in both hardware and software, the fonts we see and the layouts we’re used to have been relatively unchanged. As all things must change, there are advancements on the horizon that will soon change the way we view web design.

Web typography trends aren’t just about an availability of typefaces. Browsers have to also step up their game to offer new ...

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Beginner’s Guide To Social Media Marketing

beginners guide social media

Social media has revolutionized our lives in every sense. While it has changed the way people socialize and communicate, it has also changed the way businesses interact with their target customers and prospects. During the past few years, social media has had a huge and positive impact on marketing and brand awareness campaigns, and ultimately the sales ...

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