Your local SEO strategy starts with how you optimize your Google My Business listing. Because Google is the desired search engine for ranking, your Google My Business optimization will increase your organic search engine rankings, make your business visible on Google Maps, Local Finder, and in Google’s Local Pack. If you follow the guidelines for representing your business on Google you can claim your FREE ...
Bitcoin and cryptocurrency are the new buzzwords, but they won’t be for long. While there are some disadvantages for why your business should be accepting Bitcoin, the benefits of cryptocurrency shine so brilliantly that you would be hard-pressed to find them.
Still can’t see it? Ok, this is Why Your Business Should Be Accepting Bitcoin
Developing a strategic marketing plan and then advertising that plan effectively is always a challenge no matter what audience you target. There are times when your audience just doesn’t want to hear what you have to say. Utility marketing is a strategy that aims to help brands stay relevant in times of low traction.
Utility marketing is simply offering something relevant and useful to your target audience free of charge. Wait, free of charge? Yes, free of charge. Customers love free ...
SEO authority is what transforms an ordinary website into an online whale? We tend to listen to people or groups that we feel have a proven track-record in certain subject or a proven bank account. When this trust is established consumers happily invest because everyone wants to be with a winner.
Say it with Authority
A website that’s considered an SEO authority is a recognized leader in their particular niche. Reviews have become a growing method for businesses to ...
Every business whether new or old has the goal of converting leads into sales. While generating traffic in-store and online are the initial goals for budding or failing businesses, ultimately, your customers need to give you money. How much money and how often they give it to you depends on your product or service and how it’s presented.
Michael Jordan knows advertising. Jordan is an advertising bull, and in his latest collaboration with Gatorade, he plays off the unifying factor in all physical activity; sweat. Titled “We Love Sweat”, Jordan does a mesmerizing voiceover claiming, “Not all sweat is created equal”. By speaking to the level of dedication required to perfect your craft, Jordan masterfully and indirectly issues a challenge to make every drop of sweat count. “Sweat lost, is strength gained”, ...
Let’s face it, if you create content for the Internet you’re secret untold desire was that it went viral. That’s because going viral is the ultimate goal of anyone wanting to get noticed. Phenomena like Psy’s Gangnam style(which recently hit over 2 billion views) or any of the many crazy/cute pet videos have made millions by going viral. When content goes viral it quickly circles the globe crossing all cultural practice and borders.
The thought of viral content immediately brings ...
Increased competition has made it tougher for businesses to score high quality projects. Today, clients are under more pressure to create results and can’t afford to take a gamble on creative services. A smart business owner needs these services, but they want to pay less, often times because they don’t know where to start and that can be pricey.
One theme seems to be uniform when I speak with clients about their small business needs and aspirations; technology is overwhelming. The Internet and social media have single-handedly changed the way we communicate and do business.
In 2007, I remember talking to clients about the need to create a strong online presence integrated with social media. No matter how many facts I ...
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